Health Magazine|June 24, 2026
MedReviews

The decision to undergo plastic surgery is one of the most personal, emotional, and significant decisions a person can make regarding their body and face. Whether it is breast augmentation or a breast lift after childbirth and breastfeeding, a tummy tuck following significant weight loss, a nose job you have always dreamed of, or a facelift – the moment you look in the mirror and decide to take action is accompanied by great excitement, but also by quite a few natural concerns.
In recent years, the rate of plastic surgeries and aesthetic treatments in Israel has been constantly rising.
Even during wartime, the demand for aesthetic treatments did not stop but continued to grow. During 2024, approximately 54,000 aesthetic surgeries were performed in Israel, with breast surgeries leading the list by a significant margin. The main demand was for breast lift surgeries (about 35,000 procedures, which constituted the majority of surgeries in this field), alongside about 14,000 reduction surgeries, and about 6,000 breast augmentation surgeries.
Apart from breast surgeries, many patients continued to invest in the appearance of their face and body. About one-fifth of all surgeries this year were dedicated to facial procedures, with about 11,500 facelift and eyelid surgeries. Similarly, tummy tucks were also in high demand, amounting to about 11,000 surgeries. Also on the list are about 4,000 rhinoplasties (nose surgeries), as well as about 1,800 ear pinning procedures (otoplasty).
Growth did not bypass the world of non-invasive treatments either, and the field of injections continued to march forward with the use of about 30,000 hyaluronic acid syringes throughout the year. Beyond aesthetics, it is also important to note the extensive activity in the field of reconstructive plastic surgery, which recorded growth with about 36,000 surgeries performed within private healthcare.
Social media is flooded with promises of a perfect look, new clinics are popping up like mushrooms after the rain, and it seems like everyone around us is undergoing treatments. But precisely within this sea of information – it is very easy to get lost.
How do you know whom to trust with our face or body? How do you filter between qualified and safe doctors and charlatans or those who have undergone only partial training? And what should you beware of in an era where artificial intelligence can fake "before and after" results at the click of a button?
One of the most common traps in Israel relates to the confusion in medical terms. Many patients do not know that there is a big legal and medical difference between a "plastic surgeon" and someone who calls themselves an "aesthetic doctor" or a "plastician" (an unofficial term).
Let's clear things up: The title "Specialist in Plastic and Aesthetic Surgery" is an official title granted exclusively by the Israeli Ministry of Health. To receive this title, the doctor completed 7 years of medical school, a year of internship, and then successfully completed another 6 years of residency in the plastic surgery department of a hospital. During these years, the specialist operated on thousands of patients, engaged in complex reconstructive surgery (such as breast reconstructions for oncology patients, burn and trauma care, and congenital defects), studied the three-dimensional anatomy of the human body in depth, and most importantly – was trained to handle medical complications in real-time in the operating room.
In contrast, the title "Aesthetic Doctor" is not recognized as an official specialty in Israel by the Ministry of Health. In practice, any doctor holding an MD license (a family doctor, dentist, pediatrician, or a general practitioner without a specialty) is permitted to engage in injections and certain aesthetic treatments, sometimes after completing a training course that lasts only a few days or weeks.
When it comes to an invasive surgery of any kind (such as breast augmentation, liposuction, eyelid surgery, or a facelift), it is mandatory to ensure you are in the hands of a specialist in plastic surgery. Furthermore, even in seemingly "simple" injection treatments, a plastic surgery specialist brings precise anatomical knowledge of the locations of blood vessels and nerves, which dramatically reduces the risk of necrosis or irreversible damage.
Before you even call to schedule a consultation, do a short and focused internet research. Do not rely only on recommendations from network influencers. This is a critical step that must not be skipped:
The surgeon's portfolio ("before and after" photos) is the tool through which you can examine the doctor's aesthetic eye. A recommended plastic surgeon will usually strive for a natural and harmonious result that blends with the body's proportions. However, in today's digital age, you must exercise a highly sharpened critical sense.
In the past two years, we have been witnessing a very disturbing trend across the web – the use of artificial intelligence (AI) to generate fake photos or videos. Dubious clinics, and sometimes aggressive marketing networks, use AI software to edit photos and create a "before and after" that does not exist in reality. In some cases, cybercriminals create avatars of "expert doctors" who do not exist at all, or steal the faces of real doctors in Deepfake videos and dub them to sell miracle treatments.
How can you identify AI-edited or fake photos and videos?
Beyond checking licenses, there are warning signs in the clinic or commercial conduct that should immediately flash a red light for you:
The initial consultation meeting is a highly important point for making the decision. Do not see it as just a marketing introductory meeting, but as an opportunity for you to examine the doctor under a magnifying glass.
During the meeting, pay attention to how the conversation is conducted: Does the doctor look you straight in the eye? Are they attentive to your questions, or are they rushing and glancing at the clock? A professional plastic surgeon must take a full medical history from you. They will ask you about previous surgeries, accompanying health conditions, prescription medications you are taking, whether you smoke (smoking significantly impairs scar healing), and what your emotional state is. If the surgeon rushes to send you to sign forms without conducting a meticulous medical questioning or a thorough physical examination – this indicates a lack of professionalism.
In addition, an excellent doctor will know how to manage your expectations sensitively but firmly. If you bring a photo of a social media influencer and ask for "breasts or a nose exactly like that," the doctor must explain to you that your starting data, bone structure, and skin quality are what will dictate the final result.
Beyond the medical aspect, plastic surgery is also a significant financial investment. You are about to pay tens of thousands of shekels of your hard-earned money, and all the more so, you deserve to receive personal, patient, and respectful treatment. A professional clinic should not feel like a "factory" or a conveyor belt of patients entering and leaving. If you feel pressured to leave a deposit, if the waiting room is managed like a train station, or if the doctor treats you as just another "customer" to be checked off – do not hesitate to stand up and look for another place. The considerable sum you pay is supposed to buy you not only a beautiful aesthetic result, but also a complete envelope of time, full attention, and peace of mind.
Choosing a plastic surgeon in Israel must not be done out of a momentary impulse, blind reliance on trends on social networks, or a "celebrity discount." This is a process that requires in-depth research, patience, and a willingness to exercise judgment.
Take your time, cross-reference information, filter out photos that look unreliable or edited by artificial intelligence, and do not be afraid to schedule consultation meetings with two or even three different surgeons before making the final decision. When the procedure is performed by a true expert plastic surgeon, who combines clinical experience, integrity, steady hands, and an aesthetic eye – you ensure for yourself not only a beautiful result that will restore your self-confidence, but primarily – peace of mind and good health for many years to come.
Male or female gynecologist – which is better? Why women prefer female doctors, the advantages of male gynecologists, and how to choose the right one for you.
MedReviews
Decided to seek psychological treatment? A practical guide to help you navigate: how to verify a licensed psychologist, differences between approaches and costs, private vs. HMO, and how to find the right therapist for you
MedReviews
Fighting wrinkles with syringes and Botox? What popular aesthetic treatments are available in Israel, and how do you choose the right one for you?
MedReviews
How do you find the doctor that best suits you and your preferences? We've prepared a guide for you: from filtering online recommendations and checking specialization, to the appointment itself.
MedReviews
When should you opt for private healthcare and when is it better to wait for a public appointment? A comprehensive overview of appointment availability, costs, reimbursements, and medical considerations for making the best decision.
MedReviews
Personalized medicine - the future is already here: treatments tailored to your DNA, digital twins, and gene editing. This is what the new era of medicine looks like
MedReviews
The service provided through the website is not a medical service. Documentation and sensitive information should only be given to doctors.
About
MedReviews is Israel's most advanced and reliable doctor index, centralizing information and verified reviews on doctors and clinics. Part of Israel's leading review site group, we connect patients seeking quality medical care with top recommended doctors. We achieve this through rigorous verification technology ('crowd wisdom') and advanced filtering mechanisms, providing full transparency in the medical world and enabling informed choices.
Navigation
Contact UsAboutPrivacy PolicyTerms of ServiceAccessibilityMedical articlesPhoto GalleryList your practice on MedReviewsLog inSpecialist Doctors
GynecologistsOrthopedistsOphthalmologistsPlastic SurgeonsDermatologistsCardiologistsENT DoctorsPsychiatristsGeneral SurgeonsOncologistsAesthetic MedicineDentistsDisclaimer
The information and content displayed on this site is intended to provide informative information and expressive opinion on behalf of third parties only they are not a substitute for professional medical advice and should not be relied upon as such advice. Any use of the information on the site requires examination and verification with the relevant parties. Use of the site and its contents is the sole and complete responsibility of the user